Anditisevenmoretothepointthatpropertynowbecomesthemosteasilyrecognisedevidenceofareputabledegreeofsuccessasdistinguishedfromheroicorsignalachievement。Itthereforebecomestheconventionalbasisofesteem。Itspossessioninsomeamountbecomesnecessaryinordertoanyreputablestandinginthecommunity。Itbecomesindispensabletoaccumulate,toacquireproperty,inordertoretainone’sgoodname。Whenaccumulatedgoodshaveinthiswayoncebecometheacceptedbadgeofefficiency,thepossessionofwealthpresentlyassumesthecharacterofanindependentanddefinitivebasisofesteem。Thepossessionofgoods,whetheracquiredaggressivelybyone’sownexertionorpassivelybytransmissionthroughinheritancefromothers,becomesaconventionalbasisofreputability。Thepossessionofwealth,whichwasattheoutsetvaluedsimplyasanevidenceofefficiency,becomes,inpopularapprehension,itselfameritoriousact。Wealthisnowitselfintrinsicallyhonourableandconfershonouronitspossessor。Byafurtherrefinement,wealthacquiredpassivelybytransmissionfromancestorsorotherantecedentspresentlybecomesevenmorehonorificthanwealthacquiredbythepossessor’sowneffort;butthisdistinctionbelongsatalaterstageintheevolutionofthepecuniarycultureandwillbespokenofinitsplace。
  Prowessandexploitmaystillremainthebasisofawardofthehighestpopularesteem,althoughthepossessionofwealthhasbecomethebasisofcommonplacereputabilityandofablamelesssocialstanding。Thepredatoryinstinctandtheconsequentapprobationofpredatoryefficiencyaredeeplyingrainedinthehabitsofthoughtofthosepeopleswhohavepassedunderthedisciplineofaprotractedpredatoryculture。Accordingtopopularaward,thehighesthonourswithinhumanreachmay,evenyet,bethosegainedbyanunfoldingofextraordinarypredatoryefficiencyinwar,orbyaquasi-predatoryefficiencyinstatecraft;butforthepurposesofacommonplacedecentstandinginthecommunitythesemeansofreputehavebeenreplacedbytheacquisitionandaccumulationofgoods。Inordertostandwellintheeyesofthecommunity,itisnecessarytocomeuptoacertain,somewhatindefinite,conventionalstandardofwealth;
  justasintheearlierpredatorystageitisnecessaryforthebarbarianmantocomeuptothetribe’sstandardofphysicalendurance,cunning,andskillatarms。Acertainstandardofwealthintheonecase,andofprowessintheother,isanecessaryconditionofreputability,andanythinginexcessofthisnormalamountismeritorious。
  Thosemembersofthecommunitywhofallshortofthis,somewhatindefinite,normaldegreeofprowessorofpropertysufferintheesteemoftheirfellow-men;andconsequentlytheysufferalsointheirownesteem,sincetheusualbasisofself-respectistherespectaccordedbyone’sneighbours。Onlyindividualswithanaberranttemperamentcaninthelongrunretaintheirself-esteeminthefaceofthedisesteemoftheirfellows。Apparentexceptionstotherulearemetwith,especiallyamongpeoplewithstrongreligiousconvictions。Buttheseapparentexceptionsarescarcelyrealexceptions,sincesuchpersonscommonlyfallbackontheputativeapprobationofsomesupernaturalwitnessoftheirdeeds。
  Sosoonasthepossessionofpropertybecomesthebasisofpopularesteem,therefore,itbecomesalsoarequisitetothecomplacencywhichwecallself-respect。Inanycommunitywheregoodsareheldinseveraltyitisnecessary,inordertohisownpeaceofmind,thatanindividualshouldpossessaslargeaportionofgoodsasotherswithwhomheisaccustomedtoclasshimself;anditisextremelygratifyingtopossesssomethingmorethanothers。Butasfastasapersonmakesnewacquisitions,andbecomesaccustomedtotheresultingnewstandardofwealth,thenewstandardforthwithceasestoaffordappreciablygreatersatisfactionthantheearlierstandarddid。Thetendencyinanycaseisconstantlytomakethepresentpecuniarystandardthepointofdepartureforafreshincreaseofwealth;andthisinturngivesrisetoanewstandardofsufficiencyandanewpecuniaryclassificationofone’sselfascomparedwithone’sneighbours。Sofarasconcernsthepresentquestion,theendsoughtbyaccumulationistorankhighincomparisonwiththerestofthecommunityinpointofpecuniarystrength。Solongasthecomparisonisdistinctlyunfavourabletohimself,thenormal,averageindividualwillliveinchronicdissatisfactionwithhispresentlot;andwhenhehasreachedwhatmaybecalledthenormalpecuniarystandardofthecommunity,orofhisclassinthecommunity,thischronicdissatisfactionwillgiveplacetoarestlessstrainingtoplaceawiderandever-wideningpecuniaryintervalbetweenhimselfandthisaveragestandard。Theinvidiouscomparisoncanneverbecomesofavourabletotheindividualmakingitthathewouldnotgladlyratehimselfstillhigherrelativelytohiscompetitorsinthestruggleforpecuniaryreputability。
  Inthenatureofthecase,thedesireforwealthcanscarcelybesatiatedinanyindividualinstance,andevidentlyasatiationoftheaverageorgeneraldesireforwealthisoutofthequestion。Howeverwidely,orequally,or“fairly“,itmaybedistributed,nogeneralincreaseofthecommunity’swealthcanmakeanyapproachtosatiatingthisneed,thegroundofwhichapproachtosatiatingthisneed,thegroundofwhichisthedesireofeveryonetoexceleveryoneelseintheaccumulationofgoods。If,asissometimesassumed,theincentivetoaccumulationwerethewantofsubsistenceorofphysicalcomfort,thentheaggregateeconomicwantsofacommunitymightconceivablybesatisfiedatsomepointintheadvanceofindustrialefficiency;butsincethestruggleissubstantiallyaraceforreputabilityonthebasisofaninvidiouscomparison,noapproachtoadefinitiveattainmentispossible。
  Whathasjustbeensaidmustnotbetakentomeanthattherearenootherincentivestoacquisitionandaccumulationthanthisdesiretoexcelinpecuniarystandingandsogaintheesteemandenvyofone’sfellow-men。Thedesireforaddedcomfortandsecurityfromwantispresentasamotiveateverystageoftheprocessofaccumulationinamodernindustrialcommunity;
  althoughthestandardofsufficiencyintheserespectsisinturngreatlyaffectedbythehabitofpecuniaryemulation。Toagreatextentthisemulationshapesthemethodsandselectstheobjectsofexpenditureforpersonalcomfortanddecentlivelihood。
  Besidesthis,thepowerconferredbywealthalsoaffordsamotivetoaccumulation。Thatpropensityforpurposefulactivityandthatrepugnancetoallfutilityofeffortwhichbelongtomanbyvirtueofhischaracterasanagentdonotdeserthimwhenheemergesfromthenaivecommunalculturewherethedominantnoteoflifeistheunanalysedandundifferentiatedsolidarityoftheindividualwiththegroupwithwhichhislifeisboundup。Whenheentersuponthepredatorystage,whereself-seekinginthenarrowersensebecomesthedominantnote,thispropensitygoeswithhimstill,asthepervasivetraitthatshapeshisschemeoflife。Thepropensityforachievementandtherepugnancetofutilityremaintheunderlyingeconomicmotive。Thepropensitychangesonlyintheformofitsexpressionandintheproximateobjectstowhichitdirectstheman’sactivity。Undertheregimeofindividualownershipthemostavailablemeansofvisiblyachievingapurposeisthataffordedbytheacquisitionandaccumulationofgoods;andastheself-regardingantithesisbetweenmanandmanreachesfullerconsciousness,thepropensityforachievement——theinstinctofworkmanship——tendsmoreandmoretoshapeitselfintoastrainingtoexcelothersinpecuniaryachievement。Relativesuccess,testedbyaninvidiouspecuniarycomparisonwithothermen,becomestheconventionalendofaction。Thecurrentlyacceptedlegitimateendofeffortbecomestheachievementofafavourablecomparisonwithothermen;andthereforetherepugnancetofutilitytoagoodextentcoalesceswiththeincentiveofemulation。Itactstoaccentuatethestruggleforpecuniaryreputabilitybyvisitingwithasharperdisapprovalallshortcomingandallevidenceofshortcominginpointofpecuniarysuccess。Purposefuleffortcomestomean,primarily,effortdirectedtoorresultinginamorecreditableshowingofaccumulatedwealth。Amongthemotiveswhichleadmentoaccumulatewealth,theprimacy,bothinscopeandintensity,therefore,continuestobelongtothismotiveofpecuniaryemulation。
  Inmakinguseoftheterm“invidious“,itmayperhapsbeunnecessarytoremark,thereisnointentiontoextolordepreciate,ortocommendordeploreanyofthephenomenawhichthewordisusedtocharacterise。Thetermisusedinatechnicalsenseasdescribingacomparisonofpersonswithaviewtoratingandgradingtheminrespectofrelativeworthorvalue——inanaestheticormoralsense——andsoawardinganddefiningtherelativedegreesofcomplacencywithwhichtheymaylegitimatelybecontemplatedbythemselvesandbyothers。Aninvidiouscomparisonisaprocessofvaluationofpersonsinrespectofworth。
  ConspicuousLeisureIfitsworkingwerenotdisturbedbyothereconomicforcesorotherfeaturesoftheemulativeprocess,theimmediateeffectofsuchapecuniarystruggleashasjustbeendescribedinoutlinewouldbetomakemenindustriousandfrugal。Thisresultactuallyfollows,insomemeasure,sofarasregardsthelowerclasses,whoseordinarymeansofacquiringgoodsisproductivelabour。Thisismoreespeciallytrueofthelabouringclassesinasedentarycommunitywhichisatanagriculturalstageofindustry,inwhichthereisaconsiderablesubdivisionofindustry,andwhoselawsandcustomssecuretotheseclassesamoreorlessdefiniteshareoftheproductoftheirindustry。
  Theselowerclassescaninanycasenotavoidlabour,andtheimputationoflabouristhereforenotgreatlyderogatorytothem,atleastnotwithintheirclass。Rather,sincelabouristheirrecognisedandacceptedmodeoflife,theytakesomeemulativeprideinareputationforefficiencyintheirwork,thisbeingoftentheonlylineofemulationthatisopentothem。Forthoseforwhomacquisitionandemulationispossibleonlywithinthefieldofproductiveefficiencyandthrift,thestruggleforpecuniaryreputabilitywillinsomemeasureworkoutinanincreaseofdiligenceandparsimony。Butcertainsecondaryfeaturesoftheemulativeprocess,yettobespokenof,comeintoverymateriallycircumscribeandmodifyemulationinthesedirectionsamongthepecuniaryinferiorclassesaswellasamongthesuperiorclass。
  Butitisotherwisewiththesuperiorpecuniaryclass,withwhichwearehereimmediatelyconcerned。Forthisclassalsotheincentivetodiligenceandthriftisnotabsent;butitsactionissogreatlyqualifiedbythesecondarydemandsofpecuniaryemulation,thatanyinclinationinthisdirectionispracticallyoverborneandanyincentivetodiligencetendstobeofnoeffect。Themostimperativeofthesesecondarydemandsofemulation,aswellastheoneofwidestscope,istherequirementofabstentionfromproductivework。Thisistrueinanespecialdegreeforthebarbarianstageofculture。Duringthepredatoryculturelabourcomestobeassociatedinmen’shabitsofthoughtwithweaknessandsubjectiontoamaster。Itisthereforeamarkofinferiority,andthereforecomestobeaccountedunworthyofmaninhisbestestate。Byvirtueofthistraditionlabourisfelttobedebasing,andthistraditionhasneverdiedout。Onthecontrary,withtheadvanceofsocialdifferentiationithasacquiredtheaxiomaticforceduetoancientandunquestionedprescription。
  Inordertogainandtoholdtheesteemofmenitisnotsufficientmerelytopossesswealthorpower。Thewealthorpowermustbeputinevidence,foresteemisawardedonlyonevidence。
  Andnotonlydoestheevidenceofwealthservetoimpressone’simportanceonothersandtokeeptheirsenseofhisimportancealiveandalert,butitisofscarcelylessuseinbuildingupandpreservingone’sself-complacency。Inallbuttheloweststagesofculturethenormallyconstitutedmaniscomfortedandupheldinhisself-respectby“decentsurroundings“andbyexemptionfrom“menialoffices“。Enforceddeparturefromhishabitualstandardofdecency,eitherintheparaphernaliaoflifeorinthekindandamountofhiseverydayactivity,isfelttobeaslightuponhishumandignity,evenapartfromallconsciousconsiderationoftheapprovalordisapprovalofhisfellows。
  Thearchaictheoreticaldistinctionbetweenthebaseandthehonourableinthemannerofaman’sliferetainsverymuchofitsancientforceeventoday。Somuchsothattherearefewofthebetterclasswhoarenopossessedofaninstinctiverepugnanceforthevulgarformsoflabour。Wehavearealisingsenseofceremonialuncleannessattachinginanespecialdegreetotheoccupationswhichareassociatedinourhabitsofthoughtwithmenialservice。Itisfeltbyallpersonsofrefinedtastethataspiritualcontaminationisinseparablefromcertainofficesthatareconventionallyrequiredofservants。Vulgarsurroundings,meanthatistosay,inexpensivehabitations,andvulgarlyproductiveoccupationsareunhesitatinglycondemnedandavoided。Theyareincompatiblewithlifeonasatisfactoryspiritualplane__with“highthinking“。FromthedaysoftheGreekphilosopherstothepresent,adegreeofleisureandofexemptionfromcontactwithsuchindustrialprocessesasservetheimmediateeverydaypurposesofhumanlifehaseverbeenrecognisedbythoughtfulmenasaprerequisitetoaworthyorbeautiful,orevenablameless,humanlife。Initselfandinitsconsequencesthelifeofleisureisbeautifulandennoblinginallcivilisedmen’seyes。
  Thisdirect,subjectivevalueofleisureandofotherevidencesofwealthisnodoubtingreatpartsecondaryandderivative。Itisinpartareflexoftheutilityofleisureasameansofgainingtherespectofothers,andinpartitistheresultofamentalsubstitution。Theperformanceoflabourhasbeenacceptedasaconventionalevidenceofinferiorforce;
  thereforeitcomesitself,byamentalshort-cut,toberegardedasintrinsicallybase。